SuperBlue is a topical pain relief product used to relieve the pain from arthritis and back aches. It is also used for muscle pain, strains, sprains and bruises. SuperBlue is the “Original” Blue Pain relief product. The product will not stain and is not greasy. SuperBlue smells great, not medicinal. It goes on cool to the touch, not hot. SuperBlue is an OTC product that meets all FDA requirements. The packaging is designed to appeal to both existing and new category users.